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Pet Services

Sit Means Sit Franchise Cost Breakdown

Complete investment analysis based on official FDD data

Total Investment

$66,675 – $163,750

Franchise Fee

$59,900

Royalty Rate

6.0%

Initial Investment Range

Low: $66,675 High: $163,750

The total initial investment to open a Sit Means Sit franchise ranges from $66,675 to $163,750, as disclosed in their Franchise Disclosure Document. This includes the one-time franchise fee of $59,900.

Midpoint estimate: $115,212

Franchise Fee

$59,900

One-time initial fee

The Sit Means Sit franchise fee is a one-time upfront payment made to the franchisor when you sign the franchise agreement. This fee grants you the right to operate under the Sit Means Sit brand and is included in the total initial investment range above.

Ongoing Fees

Royalty Fee

6.0%

of gross revenue

Ad/Marketing Fund

N/A

Other Ongoing Fees

Fee Type Rate Type Notes
Continuing Royalty (for franchisees who purchased their first franchise on or after July 1, 2023) 6.0 PCT Greater of 6% of Gross Sales or $800 per month. Payable by 5th day, late if not paid by 10th. May be adjusted annually based on Consumer Price Index.
Continuing Royalty (for franchisees who purchased their first franchise between July 1, 2020, and June 30, 2023) 900.0 FIXED $900 per month. If paid on first day of month (not weekend/holiday), reduced to $800 for that month. May be adjusted annually based on CPI.
Continuing Royalty (for franchisees who purchased their first franchise before July 1, 2020) 600.0 FIXED $600 per month. If paid on first day of month (not weekend/holiday), reduced to $500 for that month. May be adjusted annually based on CPI.
Franchise Financial Database 14.95 FIXED Monthly license fee paid to third-party supplier (currently Qvinci). Subject to 10% annual increase cap.
Background Checks 150.0 FIXED Reimbursement for background checks on franchisee and Authorized Trainers. Typically updated no more than annually.
Initial Training Fee 2500.0 FIXED Fee applies after the first trainee. Charged for each additional person attending Initial Training Program.
Apprentice Program 1000.0 FIXED Fee for 5-day apprentice program during Initial Training Program. Due before training.
Optional Training Courses 150.0 FIXED Currently $150 per person per day. Franchisee pays own travel, food, lodging. No fee for mandatory training. Subject to 10% annual increase cap.
Further Individualized Training 150.0 FIXED Currently $150 per person per day. Payable if franchisee requests additional training or if business not operated per policies. Subject to 10% annual increase cap.
Continuing Education Fee 250.0 VARIABLE $150-$350 range. Two owners-only meetings held annually. Fee charged if franchisee attends. Subject to 10% annual increase cap.
Toll-free Telephone Number Fee Charges N/A VARIABLE Reimbursement for telephone charges for toll-free call center. Not currently charged as call center not currently operated.
Supplier Approvals 3500.0 VARIABLE Estimated $3,000-$4,000. Includes inspection, product testing, travel expenses. Payable by franchisee or proposed supplier.
Transfer / Assignment 10.0 VARIABLE Greater of: (i) out-of-pocket expenses, (ii) $5,000, or (iii) 10% of consideration paid for business. Estimate due upon request submission.
Non-Compliance Assessment 100.0 FIXED $100 per occurrence, per week of non-compliance with System standards. Subject to 10% annual increase cap.
Failure to Attend Re-Certification Training 2500.0 FIXED $2,500 plus reasonable attorneys' fees. Re-certification required every 3 years. Subject to 10% annual increase cap.
Late Fee 10.0 PCT 10% per annum or highest rate allowable by law, whichever is less. Minimum $25. Interest from date of nonpayment. Subject to 10% annual increase cap on minimum.
Charges for unpaid checks, drafts or electronic payments 50.0 FIXED Bank fees of at least $50 plus other related fees incurred. Subject to 10% annual increase cap.
Default Reimbursement and Legal Fees 50250.0 VARIABLE Estimated $500-$100,000. Reimburse costs from default including reasonable legal fees. Due within 5 days after cure. Includes de-identification costs.
Inspections 3500.0 VARIABLE Estimated $3,000-$4,000. Reimburse costs including travel if inspection reveals material failure to comply. No frequency limitations.
Indemnification N/A VARIABLE Variable costs. Franchisee must defend suits and hold franchisor harmless for damages from business operations.
Under-Reporting of Gross Sales 18.0 PCT Amount owed plus interest at highest rate allowable by law (not exceeding 18%). Payable if audit reveals under-reporting. Interest from date of underpayment.
Liquidated Damages N/A VARIABLE Complex calculation: Greater of (i) average monthly royalty for 12 months before termination or (ii) minimum monthly royalty, multiplied by lesser of 36 months or months remaining. Due if terminated with cause or early cancellation.

What You Get

Category

Pet Services

Franchise Score

57

out of 100

Sit Means Sit is a dog training franchise offering obedience training, behavioral modification, and training classes using electronic collar technology. The brand provides comprehensive training solutions for pet owners seeking professional dog training services.

Unit Growth & Failure Rate

Avg. Annual Closure Rate

1.2%

Low risk — below industry average

Net Unit Growth

-146 units

From 2022 to 2025

Unit Activity History

Year Start Opened Closed Transfers End
2022 146 +20 -1 157
2023 157 +5 -3 159
2024 159 +8 -1 163
2025 +1

Is a Sit Means Sit Franchise Worth It?

Based on the FDD data, here is a data-driven snapshot of the Sit Means Sit franchise opportunity:

Overall Score

57/100

Moderate opportunity

Est. Payback Period

N/A

Insufficient data

Risk Level

Low

1.2% annual closure rate

Sit Means Sit shows a moderate score across our evaluation criteria. Careful due diligence is recommended. For a complete analysis including risk factors, deal-breaker flags, and detailed financial modeling, see the full report.

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