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Dessert

Edible Arrangements Franchise Cost Breakdown

Complete investment analysis based on official FDD data

Total Investment

$213,500 – $587,000

Franchise Fee

$30,000

Royalty Rate

5.0%

Initial Investment Range

Low: $213,500 High: $587,000

The total initial investment to open a Edible Arrangements franchise ranges from $213,500 to $587,000, as disclosed in their Franchise Disclosure Document. This includes the one-time franchise fee of $30,000.

Midpoint estimate: $400,250

Franchise Fee

$30,000

One-time initial fee

The Edible Arrangements franchise fee is a one-time upfront payment made to the franchisor when you sign the franchise agreement. This fee grants you the right to operate under the Edible Arrangements brand and is included in the total initial investment range above.

Ongoing Fees

Royalty Fee

5.0%

of gross revenue

Ad/Marketing Fund

5.0%

of gross revenue

Total Ongoing Fee Burden: 10.0% of gross revenue

Combined royalty and advertising fund contributions before any other fees.

Other Ongoing Fees

Fee Type Rate Type Notes
Royalty 5.0 PCT Greater of 5% of weekly Gross Sales or $200 per week. Due on Monday of each week on Gross Sales during previous week ending Saturday (unless otherwise specified).
Marketing Fees Contributions 5.0 PCT Up to 5% Marketing Fees Contribution Cap. Currently 3.5% to National Marketing Fund plus 1.5% on local marketing (including area advertising cooperative). Due on Monday of each week on Gross Sales during previous week ending Saturday.
Special Advertising and Promotional Programs N/A VARIABLE As periodically directed based on franchisee vote, currently 0% of Store's Gross Sales. Must participate in national, regional, or local advertising programs approved by majority of franchisees, which may exceed Marketing Fees Contribution Cap. Due on Monday of each week on Gross Sales during previous week ending Saturday.
EDIBLE.COM Program Fees 14.0 VARIABLE Reserve right to charge up to 30% of price paid for order. Currently (as of May 1, 2025): (1) 14% for orders through website or consumer mobile app; (2) 20% for orders through call center or business lines; (3) up to 30% for third-party orders or third-party delivery services. As incurred.
Credit Card Processing and Security and Fraud Prevention (EMV Fees) 2.25 PCT Costs of Service (2.25% of order). May have to pay monthly fee or per-transaction cost to authenticate and secure credit card transactions and prevent fraud. Amount will increase based on what credit card companies charge. As incurred.
Computer Software and Technology, Support, and Upgrades 400.0 VARIABLE Currently $160 to $400 per month for software services (depending on number of users and locations); additional $300 to $600 per month for hardware subscription. Fee may increase as costs increase but not more than $100 annually. Charged by us and/or affiliates including Netsolace.
Franchise System Website 200.0 VARIABLE Current charge is up to $200 per month (not to exceed $300 per month). Separate fee to be on or participate in System Website, in addition to EDIBLE.COM fees. May increase up to $300 per month if costs increase. Currently paid to affiliate Edible.com, LLC.
Additional Training or Assistance During Franchise Term 500.0 VARIABLE Currently $400 per day for training at franchisor location or $500 per day plus expenses for training at franchisee location (both not to exceed $1,500 per day). For additional or special assistance or training needed, requested, or required during franchise term.
Renewal Fee 5000.0 FIXED Due upon franchise renewal.
Transfer to a Third-Party to the Franchise 10000.0 FIXED Half due (and non-refundable) when transfer approval requested; balance due when transfer completed. Due on transfer of any or all ownership interest to person or entity not currently a signatory to Franchise Agreement or guarantor, unless transfer is to heirs or assigns following death or disability.
Transfer of Franchise Agreement or Controlling Ownership Interest (Netsolace) 1200.0 FIXED Due to Netsolace (and non-refundable) for set-up of Netsolace system with buyer; generally charged to buyer. Due on transfer of Franchise Agreement or controlling ownership interest, except no charge if spouse's interest is transferred to surviving spouse upon death.
Transfer for the Convenience of the Ownership 2500.0 FIXED Due (and non-refundable) when transfer is effected. Due on transfer of ownership interest to person or entity who already has an ownership interest in franchisee or the franchised business.
Relocation Marketing Assistance Program (REMAP) Fee 7500.0 VARIABLE $5,000 to $10,000 due at start of construction on new location, beginning of remodel, or upon request for transfer approval. Due if franchisee relocates or remodels during franchise term or upon renewal, or requests transfer to unrelated person or entity. Pays to market or advertise new store location or ownership.
Incorporation/Entity Name Change 350.0 FIXED Due (and non-refundable) when approval requested. Due if franchisee wants to (1) assign Franchise Agreement held individually to legal entity or (2) change name of existing franchisee legal entity.
Unapproved Product Testing N/A VARIABLE Costs vary based on products or suppliers involved and process required. Covers costs of testing new products or inspecting new suppliers franchisee proposes. Currently no set fee as testing has not been done.
Convention N/A VARIABLE Will vary under circumstances (not to exceed $2,500 per person; does not include actual out-of-pocket attendance costs). Franchisee or designated representative must attend annual or biennial franchise conventions and pay attendance fee. Charged even if franchisee does not attend.
Franchise Resale Assistance 10000.0 FIXED Must pay if franchisee wants to sell franchise and franchisor finds buyer. Must sign Franchise Resale Agreement specifying obligations. This fee is in addition to any transfer fee.
National Advisory Council Fee N/A VARIABLE Must participate in National Advisory or similar council and pay assessments and dues (not to exceed $1,000 annually). Currently no assessments or dues charged.
Unapproved Opening 200.0 FIXED $200 for each day Business operates without franchisor approval. Due if franchisee begins operating before franchisor approves.
Quality Inspection Failure N/A VARIABLE Reimbursement of costs which vary based on facts (not to exceed $5,000 per inspection failure). Due at franchisor option if franchisor reasonably suspects non-compliance with system standard or franchisee fails quality inspection. Reimburses actual costs and expenses for additional inspections, including professional fees to external audit companies and internal or external travel fees.
Non-Compliance Fee 375.0 VARIABLE $250 to $500 per deviation. Due at franchisor option if franchisee deviates from contractual requirement, System Standard, or Operating Manual. Compensates franchisor for administrative and management costs to assess noncompliance.
Records Deficiency Fee 250.0 FIXED $250 per violation. Due at franchisor option for each category of required records franchisee fails to maintain for each year (or portion of year) for which franchisor seeks to perform examination or audit. Compensates for administrative and management costs, not for damages due to default.
Audit N/A VARIABLE Reimbursement of cost of inspection or audit, which may be up to $2,500 per day. Due 15 days after billing. Due if franchisee does not give reports, supporting records, or other required information or understates required Royalties, marketing fees contributions, or other fees due by more than 3%.
Reconciliation Fee 50.0 FIXED $50 when billed. Due if franchisor must reconcile account because franchisee did not submit weekly report or did not close out sales daily.
Late Fee 50.0 VARIABLE $50 for each 30-day period a payment is late (Franchise Agreement); 1.5% interest (Netsolace Agreement). When billed.
Certified Happiness Program Guest Recovery Reimbursement N/A VARIABLE Reimbursement of costs which vary based on facts. Must reimburse if franchisor pays to recover guest due to franchisee inaction or non-responsiveness to Guest Recovery situation. May include cost of recovery plus hourly rate (up to $25 per hour) for cost of labor incurred to address issue.
Reimbursement Costs N/A VARIABLE Will vary under circumstances depending on extent of noncompliance. Must reimburse franchisor if franchisor incurs costs in maintaining store location's condition, obtaining insurance coverage for franchisee, or paying any tax obligations. Amount includes franchisor's costs in bringing franchisee into compliance.
Proprietary Equipment or Materials Non-Return Fee 15000.0 FIXED $15,000 as incurred. Due for each piece of proprietary equipment or other materials franchisee does not return when required.
Management Fee 400.0 FIXED $400 per person per day (plus costs and expenses) as incurred. Due if franchisor must manage or appoint third-party manager to manage Business after franchisee default, or if another managing owner cannot be appointed within 30 days after franchisee or managing owner's death or disability.
Costs and Attorneys' Fees N/A VARIABLE Will vary under circumstances depending on extent of non-compliance. As incurred. Due when franchisee does not comply with Franchise Agreement.
Indemnification N/A VARIABLE Will vary under circumstances. As incurred. Must reimburse franchisor if franchisor is held liable for claims arising from Business's operation or incurs costs defending them. Similar indemnification obligation exists under Netsolace Software License and Maintenance Agreement.
Liquidated Damages N/A VARIABLE Sum of: (1) $15,000 plus (2) average Royalty and Marketing Fee Contributions owed per month over preceding 12-month period multiplied by lesser of (i) 18 or (ii) number of months remaining in Franchise Agreement term. Due upon early termination of Franchise Agreement. Not a penalty but reasonable calculation of damages. The $15,000 covers administrative costs of store closure; remaining amount is reasonable estimate of damages from default and closure.
Insurance Reimbursement Costs N/A VARIABLE Will vary under circumstances depending on extent of non-compliance. As incurred. Must reimburse franchisor if franchisor obtains insurance coverage for franchisee.
Tax Reimbursement N/A VARIABLE As incurred. Must reimburse franchisor for any taxes franchisor must pay to any state taxing authority on account of either franchisee operation or franchisee payments to franchisor (except for franchisor income taxes).

What You Get

Category

Dessert

Franchise Score

53

out of 100

Edible Arrangements specializes in creating and delivering fruit-based gift arrangements, chocolate-dipped fruit, and gourmet treats. The franchise operates as a premium gifting retailer offering fresh, artistic products for occasions and celebrations.

Financial Performance (Item 19)

Median Revenue

$636,202

per year, per location

Mean Revenue

$538,054

per year, per location

Profitability Estimate

Estimated Owner Profit

$63,620

per year

Profit Margin

10.0%

of revenue

Estimation method: benchmark

Estimated ROI (Simple Payback): 6.3 years

Based on midpoint investment of $400,250 and estimated annual owner profit of $63,620.

Unit Growth & Failure Rate

Avg. Annual Closure Rate

5.0%

Moderate risk — near industry average

Net Unit Growth

-207 units

From 2022 to 2024

Unit Activity History

Year Start Opened Closed Transfers End
2022 887 857
2023 857 791
2024 791 680

Is a Edible Arrangements Franchise Worth It?

Based on the FDD data, here is a data-driven snapshot of the Edible Arrangements franchise opportunity:

Overall Score

53/100

Moderate opportunity

Est. Payback Period

6.3 yrs

Longer payback

Risk Level

Medium

5.0% annual closure rate

Edible Arrangements shows a moderate score across our evaluation criteria. Careful due diligence is recommended. With median unit revenue of $636,202 and a combined fee burden of 10.0% of gross revenue, prospective franchisees should model their own financial projections carefully. For a complete analysis including risk factors, deal-breaker flags, and detailed financial modeling, see the full report.

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