Complete investment analysis based on official FDD data
Total Investment
$224,898 – $1,200,818
Franchise Fee
$45,000
Royalty Rate
5.5%
The total initial investment to open a Meineke franchise ranges from $224,898 to $1,200,818, as disclosed in their Franchise Disclosure Document. This includes the one-time franchise fee of $45,000.
Midpoint estimate: $712,858
$45,000
One-time initial fee
The Meineke franchise fee is a one-time upfront payment made to the franchisor when you sign the franchise agreement. This fee grants you the right to operate under the Meineke brand and is included in the total initial investment range above.
Royalty Fee
5.5%
of gross revenue
Ad/Marketing Fund
1.5%
of gross revenue
Total Ongoing Fee Burden: 7.0% of gross revenue
Combined royalty and advertising fund contributions before any other fees.
| Fee Type | Rate | Type | Notes |
|---|---|---|---|
| Royalty Fees | 7.0 | PCT | Greater of $400/week (annual minimum $20,800) or calculated royalty. 7% on exhaust systems; 5.5% on engines/transmissions/diagnostics; 4% on batteries; 3% on tires/inspections/towing; 5% on all other Authorized Products and Services. Lower rates only if properly reported using approved systems, otherwise 7%. Unauthorized services: 7%. Unreported services: 8%. Annual minimum does not start until 6 months after opening for new centers. Development Incentive Addendum offers reduced rates (1% years 1-2, 3% year 3 with $11,345 minimum). Multiple incentive programs available including 75% reduction for existing franchisees, 50% for conversions, 50% for VetFran participants. |
| Meineke Advertising Fund (the "MAF") Contributions | 8.0 | PCT | 8% of Gross Revenues; 1.5% on tires, towing services, and government-regulated inspections. For new centers during first 12 weeks: greater of 8% or $250. Advertising Addendum Version 2 reduces to 6% year 1, then 5.5% (Tier Two) or 6% (Tier One) thereafter. Version 1 allocates 1% to capital fund year 1, 2% year 2, then reduced rates year 3+. Franchisor recommends additional 2% local advertising spend. |
| Successor Franchise Fee | 5000.0 | FIXED | Subject to CPI increases. $1,000 rebate if renewed within 180 days prior to expiration. |
| Relocation Fee | 1000.0 | FIXED | Payable if franchisor consents to Center relocation. |
| Intershop Late Fee | 20.0 | FIXED | Due 30 days after intershop transmittal notice. Related to warranty program reimbursements between Meineke Centers. |
| Service Fee | 34.0 | FIXED | Subject to annual CPI adjustment. Only applies to co-branded Meineke/Econo Lube Centers. |
| Transfer Fee | 7500.0 | FIXED | Subject to CPI increase, or franchisor's then-current initial franchise fee if transferee signs current form agreement. Either franchisee or transferee must pay. |
| Initial Advertising Contribution Upon Transfer | 20000.0 | FIXED | Due upon any transfer of Franchise Agreement or ownership. |
| Resale Assistance Fee | 15000.0 | FIXED | Only payable if franchisee elects to participate in resale assistance program. |
| M.Key Software Transfer Fee | 1000.0 | FIXED | Payable if transferee elects to receive assignment of M.Key Software license. |
| Technology Administrative Fee | 100.0 | FIXED | Payable if franchisee fails to keep computer system updated or fails to install required technology changes. |
| Franchisee Profitability Program Software Fees | 14.95 | FIXED | Optional participation. Currently $14.95/month plus $50 one-time onboarding fee. Fees may fluctuate with vendor pricing. Subject to Monthly Technology Cap (Note 6). |
| M.Key Software Maintenance Fee | 375.0 | FIXED | Basic Software Maintenance: $375 (or $275 with AutoVitals). Additional options: Technical Procedures up to $200/month; QuickBooks Integration $25/month; Motovisuals $59/month; AutoVitals $399 setup + $245/month basic + $24/month per additional tablet (beyond 3 included). Subject to CPI increases annually and third-party cost increases. Subject to Monthly Technology Cap (Note 6). |
| AutoNet TV Fee | 40.0 | VARIABLE | $30-$50 per month, subject to periodic adjustment, will not exceed $100/month. Covers streaming content subscription. |
| Attorneys' Fees and Other Costs | N/A | VARIABLE | Payable if franchisor prevails in legal dispute regarding breach of Franchise Agreement or Development Agreement. |
| Indemnification | N/A | VARIABLE | Franchisee must reimburse franchisor if held liable for third-party claims arising from development and operation of Centers. |
| Commingled Funds Fee | 2500.0 | FIXED | $2,500 initial plus $250/month until funds separately accounted. Payable if audit reveals commingling of Center funds with personal or other business funds. |
| Audit | N/A | VARIABLE | Payable if: (a) fail to submit Gross Revenues statements; (b) fail to maintain required books/records/computers/POS; (c) audit reveals understatement >2% for any 12-month period; or (d) fail to produce books/records within 15 days of request. |
| Reimbursement of Repair and Maintenance Costs | N/A | VARIABLE | If franchisee fails or refuses to repair or maintain Center as required, franchisor may do so at franchisee's expense. |
| Interest on Late Payments and Other Related Charges | N/A | VARIABLE | Interest begins 10 days after due date. $35 NSF charge per occurrence. May assess service charges up to $50/occurrence for returned items and late charges up to $100/occurrence if permitted by law. Applies to all money owed to franchisor or affiliates. |
| Fascia and Sign Update | 3000.0 | FIXED | Deposit for sign (fascia) order. Only payable if purchasing existing Meineke Center franchise. This fee is refundable (NOTE 1 states exception). |
| Alternative Supplier Evaluation Fees | N/A | VARIABLE | Will not exceed $500 per supplier. Charged if franchisee seeks approval of part from supplier not tested by independent certified laboratory. |
| Training Fees | 1000.0 | FIXED | No charge for initial training for Operating Partner and one guarantor. Supplemental training out-of-pocket costs will not exceed $1,000/person/day. Payable if franchisee requests special assistance or franchisor determines significant deficiencies requiring additional training. |
| Upgrade of Center | N/A | VARIABLE | Up to $20,000 per occurrence, not more often than once every 5 years during term. No monetary limitation on renewal upgrades. Franchisee must periodically upgrade/remodel as reasonably required. |
| Sublease Rent | 110.0 | PCT | Payable if franchisee subleases location from Realty or franchisor affiliate under certain circumstances. |
Category
Automotive
System Size
716 units
Franchise Score
out of 100
Meineke is an automotive service franchise offering car repair, maintenance, and parts replacement services at affordable prices. The brand emphasizes cost-effective solutions and quality automotive care.
Median Revenue
$969,604
per year, per location
Mean Revenue
$913,607
per year, per location
Estimated Owner Profit
$222,039
per year
Profit Margin
22.9%
of revenue
Estimation method: disclosed
Estimated ROI (Simple Payback): 3.2 years
Based on midpoint investment of $712,858 and estimated annual owner profit of $222,039.
Avg. Annual Closure Rate
5.1%
Moderate risk — near industry average
Net Unit Growth
+716 units
From Next Fiscal Year to 2024
| Year | Start | Opened | Closed | Transfers | End |
|---|---|---|---|---|---|
| Next Fiscal Year | — | +14 | — | — | — |
| 2022 | 706 | +23 | -20 | — | 705 |
| 2023 | 705 | +28 | -28 | — | 702 |
| 2024 | 702 | +36 | -8 | — | 716 |
Based on the FDD data, here is a data-driven snapshot of the Meineke franchise opportunity:
Overall Score
68/100
Moderate opportunity
Est. Payback Period
3.2 yrs
Average payback
Risk Level
Medium
5.1% annual closure rate
Meineke shows a moderate score across our evaluation criteria. Careful due diligence is recommended. With median unit revenue of $969,604 and a combined fee burden of 7.0% of gross revenue, prospective franchisees should model their own financial projections carefully. For a complete analysis including risk factors, deal-breaker flags, and detailed financial modeling, see the full report.
Get the full Meineke franchise intelligence report with risk analysis, deal-breaker alerts, and detailed financial projections.
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