McDonald's vs Subway: Franchise Comparison

Side-by-side analysis using official FDD data

Metric McDonald's Subway
Initial Investment Range $1,470,500 – $2,642,000 $263,000 – $630,000
Franchise Fee $45,000 $15,000
Royalty Rate 5.0% 8.0%
Ad Fund Rate 4.0% 4.5%
Total Fee Burden 9.0% 12.5%
Median Revenue $2,900,000 No Item 19
Est. Annual Profit $727,900 N/A
Est. Profit Margin 25.1% N/A
Closure Rate 0.8% 0.0%
Total Units 12,772 19,502
Unit Growth N/A 0.0%
Franchise Score 81.0/100 61.0/100

Which Is the Better Franchise?

Based on the metrics above, McDonald's leads on 4 metrics, while Subway leads on 4 metrics.

These two franchises are closely matched, with neither brand holding a clear advantage across the board.

The Franchise Breakdown Score — a composite rating factoring in costs, revenue, stability, and risk — gives McDonald's a 81.0/100 and Subway a 61.0/100.

This comparison is generated from publicly available FDD data and is provided for informational purposes only. It does not constitute investment advice. Always conduct your own due diligence before making any franchise investment decision.

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